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Resources

The revenue analysis resource center

Insights into the world of revenue operations through ebooks, webinars, blog posts, articles and more.

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6 Tips to Improve Sales Forecasting Accuracy

Learn how to improve sales forecasting accuracy with actionable strategies. Discover methods to optimize business decisions and boost your sales approach.
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What Optimizing Marketing Performance Means for RevOps Leaders

Unlock 10 ways to marketing performance optimization with our top tips and tricks. Dive in now for transformative results!
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Sales Pipeline Management: A Guide for RevOps Teams

The most effective sales, marketing, and customer success teams have Revenue Operations (or RevOps) partners behind the scenes who are managing pipeline, monitoring cash flow, and helping set revenue goals.
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10 Tips to Increase Sales Productivity with Best Practices for Your Sales Team

By understanding sales productivity, you can optimize time management across sales teams, enhance forecast accuracy, improve customer experience, and ultimately, increase overall revenue.
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The Impact of AI in Business Analytics: Challenges and Opportunities

The article explores AI's role in business analytics, highlighting its transformational effects on data analysis and decision-making.
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Building an Effective Revenue Operations Tech Stack: Key Components and Best Practices

Discover how to build an effective Revenue Operations tech stack, uniting sales, marketing, and customer success. Get ahead with Sightfull's expert insights.
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RevOps: Metrics are how you make data-driven decisions happen

Discover how to build and use the business metrics that enable RevOps professionals to gain insights, optimize operations & drive decisions with data.
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The Ultimate ARR Cheat Sheet.

This is going to help you avoid common pitfalls, learn best practices and make the decisions that are right for your business.
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CRM Data Hygiene: Best Practices for Maintaining Clean and Accurate Customer Data

Discover the best practices for CRM data hygiene to ensure clean and accurate customer data. Optimize your business with Sightfull.
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Navigating the Complexities of ARR Calculations

Annual Recurring Revenue (ARR) is a vital metric for subscription-based businesses, providing valuable insights into financial performance and growth potential.
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Revenue operations metrics you should track in H2 2023: Insights for data-driven decision making and growth

In the swiftly evolving and fiercely competitive business world of 2023, Revenue Operations (RevOps) take center stage.
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B2B sales and marketing alignment: Best practices for long-term growth

Discover how to align sales and marketing to drive B2B SaaS growth with a focus on RevOps, leads, messaging, metrics and customer experience.
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The benefits of RevOps for SaaS companies

RevOps benefit SaaS companies by helping streamline their sales, marketing and CS operations to increase customer satisfaction and drive revenue growth.
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Developing a Winning SaaS Go-To-Market Strategy: Tips, Tricks, and Best Practices

A well-crafted GTM strategy is essential for success in the SaaS industry. This complete guide looks at what it takes to drive revenue growth and scale business.
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The ideal revenue operations team structure for SaaS companies

A well-structured revops team drives efficiency, alignment, and growth. Here are the roles that make that possible.
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Marketing analytics for SaaS companies: Making every touchpoint count

Why are marketing teams, even those with the latest technology, having so much trouble showing the true value they bring?
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How to build reliable Ideal Customer Profiles (ICPs) for SaaS companies

You can’t build a successful go-to-market plan without defining your target audience. Here’s how to create your ideal customer profiles.
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The 5 key steps to a winning revenue operations strategy

As you scale, it gets harder to ensure that everyone is working toward the same goals. That’s why you need to build a revenue operations strategy.
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The top 5 RevOps trends to watch for in 2023

Facing constant economic and technological disruptions, the B2B landscape is driving businesses to invest in optimizing revenue strategies.
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Webinar on-demand: Unlocking the power of Salesforce data modeling

Watch this webinar to discover which Salesforce data models best fits your company’s current and future needs.
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Practical guide to unlocking the power of Salesforce data modeling

Learn how to unlock the full value of your business data by setting up the SFDC data model that is right for your company.
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The top ten metrics SaaS companies need to track

In this eBook, we’ll explore some of the most important metrics for informing a SaaS company's GTM plans and finding answers to key business questions.
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The ultimate guide to revenue operations (RevOps)

So what is Revenue Operations (RevOps)? A way for companies to align their revenue-generating activities across the entire customer lifecycle.
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The importance of revenue trend analysis for SaaS companies

What is revenue trend analysis? Learn about its critical importance for SaaS companies as an essential part of the GTM planning process.
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The top 14 metrics SaaS companies should be tracking now

SaaS data is of little value if you don’t know the best SaaS metrics to track and how to use them to drive efficient growth.
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How revenue analysis can help your bottom line

Everything you need to know about revenue analysis - its importance, benefits and challenges, and how to conduct it.
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The 6 types of revenue analysis

Revenue analysis has a central role in driving SaaS business growth and efficiency. Learn about the six basic types of analysis.
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Sightfull Raises $18M Series A to accelerate market traction

Sightfull announced an $18 million series A funding round led by Dell Technologies Capital with the participation of Norwest.
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Sightfull raises $18M to tracks key business activities

Sightfull’s secret sauce is a system that maps and correlates all revenue data to try to detect relationships between different key business activities.