Retention
A complete overview of your retention.
Business questions
- How does the Gross Retention Rates compare to the Net Rates?
- Which accounts are we retaining/churning by different dimensions?
This template enables teams to easily track retention rates and identify where your organization excels and avoid leaking buckets.
Included Metrics (3)
Net dollar retention rate
The share of ARR retained from existing customers during the last 12 months, accounting for Contraction, Churn and Expansion
Gross dollar retention rate
The share of ARR retained from existing customers during the last 12 months, accounting for Contraction, Churn and Expansion
Logo retention rate
The number of accounts that remained active over the last 12 months as a share of all the accounts that were active at the start of that period
Tags:
Sales
RevOps
QBR
FP&A
RevOps
Controller
Connections
To begin using this Template, simply click the button.