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Marketplace/Templates/Lead Conversion
Lead Conversion

Optimize conversion rates from new lead to sales opportunity.

Business questions

  • What segments of leads are converting at the highest rate?
  • What sources are driving the highest lead conversion over time?
  • What is the rate of conversion from one lead stage to the next?
  • How many leads are ultimately converted to opportunities?
Track how leads are moving through the funnel over time to identify bottlenecks and remove friction. Compare different sources and segments to increase top of funnel efficiency and inform your GTM strategy. Analyze all your leads or filter any metric to explore only marketing created leads (MCLs).
Tags:
Marketing
RevOps
Top of Funnel
Performance Marketing
RevOps
MarketingOps
Connections
SFDC connector
To begin using this Template, simply click the button.